Charles Schwab CEO Rick Wurster has revealed plans to offer direct spot Bitcoin trading by April 2026, signaling a major step into cryptocurrency for one of America’s largest brokerage firms. This comes after Schwab reported a 400% spike in visits to its crypto portal, reflecting growing interest from investors.

Wurster stated the company is “hopeful and likely” to roll out direct spot crypto trading within 12 months, pending regulatory developments. The move marks Schwab’s shift under Wurster’s leadership, who took over as CEO in 2025. In a previous interview with Yahoo Finance, he noted Schwab’s intent to provide digital asset services but emphasized the need for a friendlier regulatory climate.

That climate may now be taking shape following Donald Trump’s re-election. Wurster cited the improved environment as a green light to expand into crypto, something Schwab had long considered. Interestingly, despite championing the initiative, Wurster admitted he doesn't personally hold any crypto—calling it “silly” in hindsight given the industry’s impressive returns.

In January 2025, Schwab entered a strategic partnership with Trump Media and Technology Group (TMTG) to support "Truth.Fi" — an upcoming platform blending digital assets with traditional finance. The service aims to provide users with alternatives to mainstream banking, free from what TMTG CEO Devin Nunes described as “censorship, debanking, and privacy violations” from big tech and woke institutions.

With investor interest surging and regulatory winds shifting, Schwab’s push into crypto is no longer just an idea—it’s the next big move in Wall Street’s digital future.