What Epic Games’ App Store ruling means for crypto
Tech giants Epic Games and Apple have been engaged in a legal battle, resulting in a California judge's ruling that identifies Apple's anticompetitive practices. This ruling allows US apps to include external links and buttons, enabling users to access NFT marketplaces and browse collections outside the app, circumventing Apple's in-app purchase fees of up to 30%. This change supports indie crypto games and allows developers to link to external platforms like OpenSea without incurring the Apple tax, which had previously forced many apps to use vague strategies to inform users about external purchases. The decision is expected to enhance the sustainability of mobile crypto games, which made up about 30% of the crypto gaming market last year. Executives in the crypto gaming space are responding positively, stating that the ruling removes significant barriers to accessing mainstream audiences on mobile platforms, although they acknowledge that the transition to mass-market Web3 gaming is ongoing.
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