Strategy, the company officially known as MicroStrategy, has significantly increased its Bitcoin holdings to 478,740 BTC following a recent purchase of 7,633 BTC for $742.4 million. Executive Chairman Michael Saylor announced the transaction, which was executed at an average price of $97,255 per Bitcoin, thereby raising the company's average purchase price to $65,033. This move comes after a short blackout period during the earnings week when no Bitcoin was acquired. Saylor has continued to promote Bitcoin investment, suggesting a commitment to the cryptocurrency amidst fluctuating market conditions. James Van Straten, a Senior Analyst at CoinDesk, noted Saylor's trend of announcing purchases on social media, emphasizing the company's ongoing strategy to embrace Bitcoin as a central asset in its financial portfolio.

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