A recent report from River reveals that only 4% of the global population owns Bitcoin as of 2025, highlighting substantial room for growth in cryptocurrency adoption. The United States has the highest concentration of Bitcoin holders, with approximately 14% of individuals owning BTC, while Africa lags at just 1.6%. Overall, Bitcoin's adoption appears more prevalent in developed regions compared to developing ones. River estimates that Bitcoin has reached only 3% of its maximum adoption potential. The study considered Bitcoin's total addressable market, factoring in governments and institutions, which accounted for just 1% in individual ownership. Hurdles to mass adoption include misconceptions about Bitcoin being a scam, its volatility, and its suitability as a medium for exchange. A recent report emphasized that in Latin America, stablecoins have become the most widely transferred digital assets, partly due to Bitcoin's volatility affecting its popularity as a viable digital store of value, especially in developing economies. The situation emphasizes Bitcoin's ongoing journey towards wider acceptance and the challenges that lie ahead in achieving global adoption.

Source 🔗