Merchants in Cannes, France, plan to start accepting cryptocurrency payments by summer 2025 as part of a strategy to modernize the city's payment systems and attract tourists with high disposable incomes. Artem Shaginyan, founder of the Web3 payment company Lunu Pay, indicated that the municipal government aims for a 90% adoption rate among local businesses. This initiative is viewed as a significant indicator of broader crypto integration into everyday commerce, moving beyond its traditional online or theoretical usage. Cannes Mayor David Lisnard previously organized training sessions for local business owners to foster the integration of crypto payments. This trend is part of a larger movement where various global cities, like Lugano and Panama City, are adopting cryptocurrencies to enhance their competitiveness and global recognition. Such developments reflect an increasing acknowledgment of the potential benefits of cryptocurrencies across different levels of government and commerce.

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