Friends With Benefits (FWB), a crypto social club that gained popularity during the COVID-19 pandemic, has evolved by launching Friends With Builders, a program aimed at developing Web3 products with 20 infrastructure partners. Initially criticized for being merely a social gathering with a token, FWB has shifted focus towards creating tangible digital solutions rather than just organizing events. In 2025, FWB emphasizes the need for innovative technology in creative fields like music and film, moving away from superficial crypto ventures. As a sustainable initiative, Friends With Builders encourages collaboration among creative technologists over a quarter rather than a weekend hackathon format. This allows participants to develop products systematically with the goal of integrating Web3 technology into practical applications. Early successes include a pilot project in collaboration with World, which generated numerous app ideas. FWB's mission now reflects a commitment to utility and mainstream adoption of innovative tech, signifying a maturation in understanding the crypto landscape.

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