Recent research from the European Central Bank indicates that while awareness of the proposed digital euro has significantly increased, interest in its adoption remains low. A survey involving 19,000 households across 11 EU countries revealed that many participants are satisfied with their current payment methods. After viewing a video highlighting the digital euro's benefits, some respondents showed increased willingness to consider it, but this enthusiasm waned within three months. Awareness levels rose from 28% in August 2022 to 45% in June 2023, yet this figure stagnated despite increasing knowledge about the central bank digital currency (CBDC). The report suggests that persistent and clear communication is essential for encouraging adoption, especially targeted at those who remain uninterested. Critics also note potential privacy concerns associated with CBDCs, contributing to resistance among consumers. The ECB aims to address these issues as it progresses toward establishing a blockchain-based payments system for the eurozone.

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