Conor McGregor launched the REAL memecoin in April 2025, aiming to disrupt the crypto space. The fundraising, which sought $1,008,000, fell short, raising only $392,315 within 28 hours. The presale used a sealed-bid auction format but faced challenges like poor market timing and economic conditions that hampered investor confidence. There were also concerns about scams in the memecoin sector, which diminished trust. Critics pointed out flaws in the tokenomics, such as an early unlock window that deterred long-term investment. McGregor’s controversial persona may have undermined the project’s credibility. The failure underscored risks tied to celebrity-backed cryptocurrencies, emphasizing the need for genuine value and transparency rather than hype. Investors are reminded to conduct their own research, as celebrity endorsements do not guarantee project legitimacy.

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