Women in Web3 gathered during the Blockchain Baddies side event at Token2049 in Dubai, sharing their experiences and emphasizing the need for clarity, education, and community to attract more women to the crypto space. Caroline York, a marketing director at Serotonin, highlighted the importance of simplifying technical jargon and fostering safe learning environments. She emphasized that women learn better in community-driven educational settings. Saima Tariq Khan, an engineer, echoed this call for demystifying crypto’s complex vocabulary, noting that many women, despite studying computer science, remain underrepresented in the industry. Paloma Soria Brown stressed the necessity of starting with financial literacy to build trust and understanding of Web3 concepts. Abigail Xavier from Fasset pointed out that companies should be proactive in making their platforms more accessible by engaging with women-focused communities. Overall, the consensus was that a more inclusive environment is essential for attracting women to the crypto world.

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